Community Management as Stewardship – and Happy #CMAD!

stew·ard·ship
: the conducting, supervising, or managing of something;especially : the careful and responsible management of something entrusted to one’s care <stewardship of natural resources>

In the run up to Community Manager Appreciation Day, I’ve had a lot of conversations about the evolving role of the community manager. One topic keeps surfacing during all the conversations, no matter how varied the duties and perceptions of the role may be: that of stewardship.

Contexts, duties, community purpose, member demographics, and many other variables can be unique to each and every online community , but one thing remains the same – the role of someone to care for the network of relationships over the long haul… and hopefully to leave the community in a better place than it was when that particular community manager started to engage.

As we honor all of our Community Managers today, I would encourage you to think about the concept of stewardship as it relates to the work of community management – the intention to care for the network over time. The commitment required, and the long-term value inherent.

To all the Community Managers out there: Happy #CMAD! You are all doing important and impactful work. You rock. Thank you.

3 responses to “Community Management as Stewardship – and Happy #CMAD!

  1. Like this, Bill. :) Reminds me of post friend pointed me to while back about an emerging role of/need for “movement diplomats.”

  2. Pingback: Tweets that mention Community Management as Stewardship – and Happy #CMAD! | Bill Johnston: Online Community Strategy -- Topsy.com

  3. Pingback: Wrap Up of 2nd Annual Community Manager Day: Voices Around the World #CMAD « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

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